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 If Super Bowl Sunday is for big business - what can small business owners learn from their these large advertisers? Marketing STRATEGY!
Super Bowl Sunday is the day that some wait for all year long! It’s not a holiday…but in some households it certainly is treated like one. It’s not just about football…right? It’s about the commercials, the parties, the food and friends. Kroger’s research tells us that Super Bowl Sunday is the second largest food consumption day behind Thanksgiving! And what about the pressure for the advertisers that purchase air time during the Super Bowl. Businesses have skyrocketed from their Super Bowl commercials…and some have been criticized so heavily that they have lost business. Here’s a comparison for you at just how costly a Super Bowl commercial commitment has become…a Super Bowl commercial can cost in excess of $160,000 a second to produce…compare that to the making of Star Wars: The Force Awakens which cost only $25,000 a second to produce. But the commercial is not the only part of the Super Bowl advertising that you should be paying attention to as a business owner. What you should be paying close attention to is the work that goes into the pre and post commercial spot. Learn from the marketing and advertising strategy that is used. The social media teasers on Facebook, Twitter, Instagram, and YouTube are the precursor to the expensive Super Bowl commercials. Every business who purchased air time during the Super Bowl has to take advantage of the pre and post time that their commercial will bring them. As a small business owner…think of the Super Bowl as your launch. Think about the pre-launch work you do to get people excited about your new product, service or product. Then there is the work that goes into the actual launch and maintaining your momentum post launch as well. As a small business owner – how can you use some of the marketing and advertising ideas that big businesses use during Super Bowl Month? Think outside the box about how you can re-purpose their ideas to fit within your small business strategy. Enjoy your Super Bowl Sunday! Sources: http://www.nytimes.com/2016/02/05/business/media/super-bowl-pressure-for-advertisers-as-well-as-teams.html?_r=0
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CoCreativ welcomes Jonathan Sellers, Co-Founder of Illuminate Local to its South Tampa Facility.
What changes both personally and professionally have you already noticed from working at CoCreativ? “We have already seen increased productivity, which has left us time to focus on OUR own marketing!” TAMA, FL – CoCreativ member Jonathan Sellers, Co-Founder of Illuminate Local, was originally drawn to CoCreativ because of the location, flexibility and welcoming environment. Illuminate Local is a fast growing technology startup that offers small-scale business solutions that address the four areas of digital marketing ----- Presence, Reputation, Social, and Reach. They help small businesses correct online listings (which boost SEO), monitor and respond to reviews (which keep reputations in check), manage social media marketing (which ensure staying relevant in the community), and develop comprehensive digital ad campaigns to drive more business. You can contact Jonathan Sellers at (423) 834-5334 for more information about Illuminate Local or visit their website at http://www.IlluminateLocal.com ## CoCreativ Virtual Office in Tampa, FL, provides virtual offices, meeting rooms and Day Offices for small businesses with 1-4 employees who are cash flow positive. Their #1 selling product is the 10x10 private office with no lease, no contract, and 24/7 access --- starting at $399 per month. To find out more, visit: www.CoCreativ.com Press Release: http://www.tampabaynewswire.com/2016/01/25/illuminate-localhelping-small-businesses-shine-through-the-internet-fog-42649 Special Welcome to our new CoCreativ Members: Shawn Barnes - Dragon Business Group Francis Wolff - Flow Media, LLC Ed Gorski - Clearly Agile, Inc. Kelly Turner - Tampa Bay DBT Charlie Talbott - Global HR Research CoCreativ Virtual Office in Tampa, FL, provides virtual offices, meeting rooms and Day Offices for small businesses with 1-4 employees who are cash flow positive. Their #1 selling product is the 10x10 private office with no lease, no contract, and 24/7 access --- starting at $399 per month. To find out more, visit: www.CoCreativ.com  CoCreativ Member Bea Hunter-Edman of Salvé Aesthetic Solutions held her Open House this past weekend at CoCreativ and we just had so share...Great Event!We get asked all the time…’What’s the difference between traditional office space and CoCreativ private office space?’ Great question! What we know is that many business startups have enjoyed working from the comfort of their own home where there are no ‘added’ expenses. So when they decide to go get an office space it can be a little daunting. Traditional office space puts many stressors on a new business…for instance 12-month lease agreements, insurance demands, plus utilities to just name a few. CoCreativ understands those stress points and knows that it’s not easy starting a business and placing all those demands on your wallet at the same time. Joseph Warren, CEO and Jason Stoll, COO of CoCreativ took all those pain points into consideration when they created the CoCreativ private office option for their clients. “Our goal was to create an all-inclusive package for business owners without price gauging or nickel and diming. This allows you to start, launch, or grow your business faster and more aggressively. Our business model centers on removing commercial real estate costs and aggregating the supply chain in order to provide better office space solutions at a fraction of the traditional cost. By designing beautiful business environments with strong branding, we are able to negotiate aggressive rates from landlords, and most importantly, pass those savings on to you. This allows us to profitably sell CoCreativ office space solutions for two to three times less than our competitor." Most new business owners want the ability to grow into their business and CoCreativ gives them that luxury. Allowing them to grow their business in an environment that nurtures startups and incubator projects. CoCreativ private offices offer furnished offices along with Internet and electric all included in one monthly payment. They also offer an optional affordable kitchen package that gives client’s unlimited coffee, sodas and snacks – all included in their monthly rent. But the most valuable part of CoCreativ’s private office options is the month-to-month lease options! There are no 12-24 month lease options that hold you captive when you need to make a change. There are no personal guarantees required and no insurance certifications needed! CoCreativ covers the overhead costs so you don’t have to! We want you to make the right choice for your business…but make an informed decision!  CoCreativ Virtual Office in Tampa, FL, provides virtual offices, meeting rooms and Day Offices for small businesses with 1-4 people who are cash flow positive. Their #1 selling product is the 10x10 private office with no lease, no contract, and 24/7 access --- starting at $399 per month. To find out more, visit: www.CoCreativ.com
CoCreativ welcomes Bea Hunter Erdman, LC, COE of Salvé Aesthetic Solutions to its South Tampa facility.
“Since joining CoCreativ my productivity has skyrocketed!” TAMPA, FL – CoCreativ client Bea Hunter Erdman, Owner of Salvé Aesthetic Solutions chose CoCreativ because of the location, the professional atmosphere and the affordability. “My clients are impressed by the professional atmosphere of CoCreativ and especially like the privacy of my office.” Salvé Aesthetic Solutions is a results-oriented, clinical skin care business with a unique perspective. They provide solutions in a comforting, caring, and supportive environment for all who desire healthy skin, with a special emphasis on guidance for cancer patients and others whose skin has been affected by medical conditions. With advanced training and certification through Oncology Training International™, they utilize specific protocols to address the particular concerns of oncology patients and health-compromised individuals. Through compassion and expertise, they provide supportive care and relief of treatment-related side effects to the skin and body by easing symptoms and skin reactions while restoring a sense of well-being. For more information about Salvé Aesthetic Solutions you can contact Bea Hunter Erdman at (214) 244-3576 or go to their website at http://salveaesthetics.com. ## CoCreativ Virtual Office in Tampa, FL, provides virtual offices, meeting rooms and Day Offices for small businesses with 1-4 employees who are cash flow positive. Their #1 selling product is the 10x10 private office with no lease, no contract, and 24/7 access --- starting at $399 per month. To find out more, visit: www.CoCreativ.com Tampa Clinical Hypnosis is Tampa’s Hypnosis EXPERT!
CoCreativ welcomes Dr. David Sewell, AP., C.Ht. of Tampa Clinical Hypnosis to its South Tampa facility. “CoCreativ has helped me to grow my business and boost my local presence!” CoCreativ client Dr. David Sewell, Owner of Tampa Clinical Hypnosis chose CoCreativ because it was a smart choice to meet his business needs. Dr. Sewell works with individuals who want to lose a few pounds, quit smoking or need a means to handle stress. Hypnosis is an amazingly powerful tool that has been used by millions of people around the world to get the help they need. Whether it is a simple problem like nail biting or a major issue like overcoming chronic pain, hypnosis has been medically proven in thousands of scientific studies. Hypnosis has been successful in helping individuals in the following areas:
And many more areas of your life where you are looking to improve your mind and body – Tampa Clinical Hypnosis will help you develop a plan, help you follow through and achieve success! Dr. Sewell AP. C. Ht.is a nationally recognized expert in Hypnotic Smoking Cessation and Medical Hypnosis. Dr. Sewell was an early pioneer in the use of telemedicine, and works with clients from around the country, and around the world, via Skype. He has always been fascinated by the power hypnosis has to help people achieve rapid change and personal transformation. For more information Tampa Clinical Hypnosis you can contact Dr. Sewell at (813) 440-3345 or go to their website at http://tampaclinicalhypnosis.com. ## CoCreativ Virtual Office in Tampa, FL, provides virtual offices, meeting rooms and Day Offices for small businesses with 1-4 employees who are cash flow positive. Their #1 selling product is the 10x10 private office with no lease, no contract, and 24/7 access --- starting at $399 per month. To find out more, visit: www.CoCreativ.com Special welcome to our new CoCreativ clients!
Elizabeth & Devon Vocke are Evoke Strategy: http://www.evokestrategy.com Evoke Strategy LLC is a full service communications and marketing firm for local businesses, run by a team that understands the challenges and rewards of running a business. With our background of online and traditional communications, small business ownership, and entrepreneurial spirit, our goal is to offer solutions that are straightforward, strategic, and effective. Also help us welcome Bea Erdman of Salve Aesthetics: http://salveaesthetics.com/ Bea Hunter Erdman is a licensed cosmetologist specializing in clinical skin care for over 27 years, focusing on services and treatments for plastic surgery and health compromised patients. Her experience working with cancer survivors and other health compromised patients motivated her to become a trained facilitator for The American Cancer Society’s Look Good, Feel Better Program. Through her volunteer work at the H. Lee Moffitt Cancer Center and her continuing affiliation with LGFB, she was spurred to create an outlet where oncology patients can find supportive care, aesthetic services and counseling for the outward side effects of treatment. As such, Salvé Aesthetic Solutions was established as a division of Remedies Clinical Skin Care Management, LLC. We are excited to have you as part of the CoCreativ team and look forward to supporting your business growth!  Member Dan Ross of Med-Vision was published in Work Span Magazine this month. His article, "How Data Can Lower Costs and Increase Employee Health & Wellness can be downloaded below. Founded in 2005 and based in Tampa, Florida, Med-Vision delivers medical consulting, healthcare planning, risk management, and wellness consulting to help employer groups achieve optimal employee health and productivity. Med-Vision specifically caters to the needs of self-funded employer plan sponsors and currently impacts more than 75,000 health plan members. Med-Vision’s industry-changing technologies and visionary experts are helping corporations, healthcare facilities, municipalities, and regional school districts to reduce risks, reverse trends, and reduce health care costs while increasing quality of care for their employees. 
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